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Opinion: The Copyright Office is making a mistake on AI-generated art
(arstechnica.com)
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But not having copyright law doesn't fix that, it makes it worse. Without copyright law if you make music, a big label can grab your music and sell copies without paying you anything. Sure you can try to sell it yourself and try to educate customers that they should buy it from you. But the big label can easily out-advertise you and get into the top spots on streaming services, online and physical stores etc. and get 99% of the sales.
Same for artists, writers, programmers, photographers, or anyone else whose work is protected by copyright.
I fully agree things are not great right now, but that's not copyright laws fault. I think you need other laws and regulations to fix things, like small creators should be able to sue large companies with minimal cost if they infringeme on their copyright. And there should be some sort of provisions so companies can't trap people in horrible contracts. I'd also love to see fair use exceptions broadened in cases where the copyrighted material is just not available anymore, like old games or movies that are not sold anymore. Shorten the length of copyright too. But getting rid of it completely would not work.
this is... really not a good example of copyright stopping this sort of stuff. seriously, look into streaming platforms, they are essentially pulling this exact stunt, down to the part about grabbing artists' music and not paying them anything, and its been extremely profitable for the record companies, who have been found to deliberately manipulate streaming numbers to ensure they get the top spots. most independent artists make very little off of streaming, but are compelled to participate because its captured so much of the market for music. i really can't exaggerate here, the situation you're describing as what would happen without copyright law is happening right now, and is being facilitated directly by copyright law as it currently exists.
Okay so without copyright law, what's the recourse for the creator? What is your suggestion, for example?
Pretty much what happens now--name and shame, get the story out there. If McDonald's wanted to plaster a billboard with someone's personal family photos, the odds that that family could even afford a lawyer for recourse to an appropriate degree is essentially nil. What would likely happen is that McDonald's would settle for some absurdly low dollar value and perhaps take down the billboards--or just as likely, negotiate for use in the settlement agreement, saying "take this and let us use the photo or we'll see you in court."
If someone gets a reputation for stealing others' work continuously, who is ever going to work with them?