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Why was Epic even interested in Bandcamp in the first place??
This fucking blows. Start downloading all your music you've bought, you soon won't be able to own anything online anymore.
I feel like back in March 2022 Epic did not really anticipate market conditions to continue to worsen. Big miscalculation on their part.
If I had to guess, it's because of money. There was more incentive at the time to grow fast and try to maximize profit than to limit growth and potential profits in case of a market downturn. Tim slightly explains what happened.