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Hyundai to Be First Automaker to Sell New Cars on Amazon
(www.wsj.com)
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this post was submitted on 16 Nov 2023
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It's crazy they felt this was a necessary step vs creating their own online storefront. I understand the convenience and appeal of Amazon when it comes to daily basics and essentials. But a car? How often does one buy a car?
I have a feeling Amazon offered it to them, not the other way around.