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YouTube's next move might make it virtually impossible to block ads
(www.androidpolice.com)
This is a most excellent place for technology news and articles.
This must cost YouTube a fortune doing additional processing and reduced flexibility. They are going to hurt themselves and blockers will find a way.
There's already extensions that somehow skip sponsorship sections, so it won't even take that long.
That's actually hurt by this because it uses timestamps supplied by users to work. But now they are off because the ads are of variable length. We can just hope that YouTube keeps the ability to link to a specific timestamp because then it has to calculate the difference and that can be used by Sponsorblock and adblockers alike.
But then those ads either need to be skippable or not skippable with some kind of metadata which can be used against it by injected scripts.