Lmao Ubisoft of all folks should shut the fuck up about UI, they are literally the source of the meme about cluttered and overly complicated UI. If Ubisoft is complaining about a UI I have to automatically assume it is a good UI.

Also, if AAA developers have been paying attention for the last decade, they would know that consumers have valued quality and shown disdain for MTX since MTX started becoming pervasive. MTX overall can generate a lot of revenue, but it isnt sustainable, hence why there is always some sort of FOMO characteristic included with the MTX system, making things limited time and constantly shovelling low effort "new content" to fill out the MTX system.