1717
Coming to you soon...
(lemmy.world)
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
this post was submitted on 17 Aug 2023
1717 points (97.8% liked)
Technology
59648 readers
1528 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
I operate this way too. There must be literally dozens of us.
In all seriousness, I do find it somewhat surprising that some of these companies think saturating everything with ads is a good idea. As a simple matter of brand recognition, I get that the power of suggestion is a helluva drug. But all that stuff does eventually glom together in my head as general advertising nonsense -- as a result I see companies that advertise less / not at all and rely on a quality product and word of mouth as a better buy.
They don't just think it's a good idea, marketers have convinced themselves they're doing you a favor by pummeling you with advertisements day and night.
How else could you learn about their valuable product if not for constant, unending advertisement?
I work in Google Ads every day.
It's more likely that they're incompetent and haven't checked/manually set up their video / display ads, and have let Google decide how often to show their ads. Google then decides to show their ads as often as possible because it gets clicks (even if they're accidental) and nets them more money each time.
The best trick Google ever pulled was telling advertiser's to trust them with their money and "leave it up to the algorithm".
Fuck no, you set it up so Google doesn't abuse their platform and spam your ads everywhere, ignoring everything Google tell you to do.
The shit I've seen in people's accounts because Google told them to do it...
You can and should limit the amount of times your adverts are shown per day to someone. There's a not-so-fine line between brand awareness and pissing off potential customers.