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X (Twitter) is down in worldwide outage.
(htxt.co.za)
This is a most excellent place for technology news and articles.
Yeah, I really could not understand the motivation behind that. Why throw away such a valuable brand? I mean the name was even a clever play on words that also gave them a cute bird icon/mascot.
"Twitter", with that bird logo is just a slam dunk, that's solid gold branding... It's insane to randomly "go a different direction" and then land at "X". If I was their brand coordinator or director of marketing when they made that change, I'd resign then and there.
Changing their name to "X" was essentially lighting 20% of their assets on fire on day 1.