Maybe so. But there’s nothing stopping someone from selling Sears-owned hosting services other than investment. I can see someone like Mark Cuban doing this.

Amazon is very vulnerable right now because

• people are boycotting them
• their website is overrun with fake reviews and cheap junk
• their products like Alexa are flopping and being canceled
• they have overextended themselves buy purchasing outfits they don’t need like Whole Foods

Other retail outfits are flailing like Kohls, Target, and JC Penny for the same reasons.

All it would take is an online store that stands behind what they sell and doesn’t hide behind an eBay-style reseller system while calling it “retail”.