I would like ads in the context of places where I'm looking for a good or service, or where volunteering such information would be potentially beneficial to me. Things like voluntarily signing up for specific advertising emails or related products on a store page. Ads should serve people, not manipulate them and clutter up the town.

Also as long as we're still doing capitalism, I really like being able to get things for free in exchange for viewing ads. It makes things much more available to us poors.