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Netflix will show generative AI ads midway through streams in 2026
(arstechnica.com)
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this post was submitted on 14 May 2025
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Continued expansion or ever-increasing profits is a definitive characteristic of the system though. Enshittification is just the latest feature it found, for software-based companies.
One could also argue that enshittification is independent to software, like diluting juice or other "innovations" that products received...