Shallowest of Friedman doctrine? I’d argue that this was their goal all along. “greed is good”

But, really, capitalism always finds ways to milk more value for the capitalist out of an industry. It’s the whole enshitification thing. There may be periods at first where the excess value is spread around to incentivize various stakeholder adoption. But, once the competition is dead, the capitalist will milk as much profit for himself unless other stakeholders can defend their share through unions, regulation, or healthy competition.