It used to be that you would do a search on a relevant subject and get blog posts, forums posts, and maybe a couple of relevant companies offering the product or service. (And if you wanted more information on said company you could give them a call and actually talk to a real person about said service) You could even trust amazon and yelp reviews. Now searches have been completely taken over by Forbes top 10 lists, random affiliate link click through aggregators that copy and paste each others work, review factories that will kill your competitors and boost your product stars, ect.... It seems like the internet has gotten soooo much harder to use, just because you have to wade through all the bullshit. It's no wonder people switch to reddit and lemmy style sites, in a way it mirrors a little what kind of information you used to be able to garner from the internet in it's early days. What do people do these days to find genuine information about products or services?
The internet used to be about people sharing what they know for free to help others and it became a WINNER TAKE ALL kind of internet. There are no blog, article, reviews, that are not fake anymore, you can buy each one of these services, even search results can be bought. Google, Duckduckgo, Bing, Kagi, are all the same shit different smell, the results are not relevant anymore, the only thing that makes them different is the browser extension you run to block the spyware, tracking, and surveillance on your every click, data that gets sold by your ISP, Social media, and every site you visit, not unless you are blocking that info between your browser and the site you visit - which is doable with a lot of browser extensions.