It's worth considering that we might not have a choice in the matter, at least as far as the subconscious is concerned.

Yes, especially among more shallow groups...

Although you're not allowed to talk about it, it may even be a biologically sought trait. One of those animal things we act like we evolved past.

(In before a thousand comments about this one guy being shorter disproving... Oh wait)

Some do (prefers tall), some do (prefers short), some don't care either way, which is the case for pretty much any trait. Even serial killers get fanmail from people who get horny from that kind of thing.

Though the distribution isn't neutral (as in the average pop might prefer it one way over the other).

No idea, but whenever I tried using dating apps, there were fields in the profile for height, so the developers must think that someone cares.

Yes. Your height is a huge factor in your social appeal and status.

Taller people are considered more attractive, get paid more, and generally have positive biases associated with them. Short people have negative ones.

it's further biased when it comes to female to male selection. men don't care so much about women's height, but women care very much about dating a larger, physically stronger, partner.