So I had to buy two of them to get as much as I used to get with one. Each one of these now cost $12. The total ounces of salmon you see here used to cost $7.
A community about companies who sneakily adjust their product instead of the price in the hopes that consumers won't notice.
We notice. We feel ripped off. Let's call out those products so we can shop better.
Shrinkflation is a term often coined to refer to a product reducing in size or quality while the price remains the same or increases.
Companies will often claim that this is necessary due to inflation, although this is rarely the case. Over the course of the pandemic, they have learned that they can mark up inelastic goods, which are goods with an intangible demand, such as food, as much as they want, and consumers will have no choice but to purchase it anyway because they are necessities.
From Wikipedia:
In economics, shrinkflation, also known as the grocery shrink ray, deflation, or package downsizing, is the process of items shrinking in size or quantity, or even sometimes reformulating or reducing quality, while their prices remain the same or increase. The word is a portmanteau of the words shrink and inflation.
[...]
Consumer advocates are critical of shrinkflation because it has the effect of reducing product value by "stealth". The reduction in pack size is sufficiently small as not to be immediately obvious to regular consumers. An unchanged price means that consumers are not alerted to the higher unit price. The practice adversely affects consumers' ability to make informed buying choices. Consumers have been found to be deterred more by rises in prices than by reductions in pack sizes. Suppliers and retailers have been called upon to be upfront with customers.
https://en.wikipedia.org/wiki/Shrinkflation
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It's high time to quit buying any product that ends up this way.
Also, if you can get them, hemp hearts have better levels of omega-3's in them than fish.
But you don't understand, they were craving this specfic brand and food sustenance and would have literally starved to death and died had they not purchased it.
This is an example of being poor because of avocado toast.
If this were a sane world this would be a parody but they are clearly very serious.
Good luck getting anything from the store then, I haven't seen much that isn't hit by both inflation and shrinkflation. And the shrinkflation is directly caused by the inflation as the manufacturer knows people have a spending limit on the product they are selling, so they have to cut into the product to keep below that limit.
Smoked?