Manager bros hired a team of UI/UX specialists & panels to redesign the UI (+marketing), and it worked, the project was successful & the sales/engagements are up!

What's the logical next step?

Have the great team redesign the UI every few months bcs that means they well have such business success each time!

/s(jk?)

That's what is happening in a lot od major sw companies. And what isn't happening in most foss projects. And why foss is better for the user.