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submitted 1 year ago by misk@sopuli.xyz to c/technology@lemmy.world

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[-] kent_eh@lemmy.ca 3 points 1 year ago

because it can pull people to the longer content.

In the experience of many youtubers, the shorts audience and long format audience is 2 distinctly different groups with almost no overlap.

Shorts may drive subscriptions, but it doesn't significantly translate to more views or watch time on normal videos.

this post was submitted on 03 Sep 2023

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