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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them
(www.thedrive.com)
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this post was submitted on 07 Sep 2023
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More like "if this car is otherwise the best option, I'll go for it, but your policies are actively having me court your compeititors and damaging brand loyalty."
Maybe. I feel like it's going to be kind of hard to make them care if you're still buying their product though.
It is never "otherwise the best option" because abusive tactics like this are instantly and totally disqualifying. Period.
The line must be drawn here.