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Technology
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If there's anything that 3 decades in Tech have taught me is that fad-following commonly rules it, even with the supposedly logical (but not really) techies.
Cloud storage and cloud computing became a fad about a decade ago (I still remember the hype repeated by people who had never actually designed distruted systems) so there were tons of people jumping headfirst without a plan into it for the hype and the seemingly cheaper price (if you didn't think your needs and future evolution through) even though it wasn't the best choice for them.
No doubt well see the same kind of fad-following over making-sense-for-us thing with the latest hype-train: AI.