To the people who work with it, it hasn't been quiet at all. I work with Google ads every day and it's fucking disgusting the way they're rigging the system against advertisers.

They constantly recommend changes that ensure you spend more money on bad traffic.

They constantly push their "automation" which is essentially just giving Google money and trusting them to spend it where they think is best.

They make your traffic broader and target less relevant people, to get you to spend money on useless clicks.

They made it harder to opt.out of mobile app advertising because that's the most likely traffic to gain money from accidental clicks.

They stopped us seeing exactly where our money was spent.

They constantly contact people with "advisors" who are actually salespeople from the Philippines tasked with getting you to waste more money by enabling money wasting settings.

It's just been getting worse and worse in the last decade, with worse traffic and costing more.

Hey, in fact, here's a screenshot of an "advisor" contacting me today

This is meant to be an official contact from Google but it reads like a scam. This guy isn't trying to help me, he's trying to get me to spend more and enable money-wasting settings in the account.

Also I manage many accounts and he hasn't even mentioned which one he's emailing about!

Oh also, they always want a call so they can be more convincing and pushy, and so their suggestions aren't in writing. If I ask for an email with all their recommendations they usually leave me alone. (Until the next advisor 3 months later)