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John Riccitiello steps down as CEO of Unity after pricing battle
(venturebeat.com)
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This right here.
The only way to hurt Untiy is for devs to stop using it. And the only way to force devs to stop using it is to stop buying the games they make with it. I'm sorry it hurts the devs, but there's no way around it. And if you keep giving money to it, then you're supporting what Unity is doing.