If a private company has to succeed, it has to offer things ** that normies want.** FB/G is shit because this is what normies consume - the ego-display, the dopamine kick. In every enshittification of a service, there is a history of it being cravingly indulged by the mass. Now when the companies started rising up and used their monopoly, they (the normies) are realizing they have been shit-eating for a long time. One may argue the companies were not so in the beginning, but that would be a very myopic view.

Normally it wouldn't be, but these sheep were told "Do not go to this farm or you will be cooked." and responded with "Pffft, that'll happen to the other guy.." or "Pfft you're just whining because you expect everything just handed to you"

But they weren't led. They were convinced by big tech. But in the end they choose to go into the meat grinder themselves.