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Amazon claims it isn’t a “Very Large Online Platform” to evade EU rules
(arstechnica.com)
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this post was submitted on 11 Jul 2023
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Read the article folks. Amazon is claiming they don't meet the definition in Europe, where there are other online retailers with more sales in those countries that are not flagged as 'Very Large Online Platforms'. Amazon is simply claiming that them getting that designation and other online retailers of the same or larger sizes are not is unfair and Amazon shouldn't receive that tag in those countries.
Amazon's argument seems to boil down to "we sell products, not ads, so the law shouldn't apply to us." The EC response seems to be "what you would like the law to say is not what it says."
Regardless, the fact that Amazon doesn't like the law means it was written to protect consumers from corporations. In the states, we've completely forgotten that government is supposed to do precisely that.
Meanwhile, Amazon does sell ads. Sponsored products are advertisements.
I don't remember the numbers but their ads division has been showing massive growth over the past several years, they make billions selling ads these days.