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‘It’s quite soul-destroying’: how we fell out of love with dating apps
(www.theguardian.com)
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this post was submitted on 29 Oct 2023
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On the backend, no company could fulfill their promise if a “special sauce” to successful matching that was especially better than anything anyone else had, so they focused on impulse matching that worked best for short-term satisfaction and hookups. This worked for the dynamic of what people expected, and the reviews and word-of-mouth remained generally high— until we all got burned out on meaningless, futile, superficial relationships.
So, what comes next?