You realize that they are only able to pay for "what’s historically been free" because of advertisements right? Google might be able to sustain Youtube even without ads because they have other revenue sources, but the vast majority of their revenue are from advertisements, and it would be a massive loss of money to keep Youtube up without it generating ad revenue. Hosting videos is one of the most expensive things a website can do. If we are to ever hope for other companies to compete with Youtube, we should expect for it to not be free. All that said, Google can still go fuck themselves though - I cannot possibly endorse their methods.