Artificial intelligence is shaking up practices in all sectors . It is used as well in video games, as CD Projekt proved by recreating the voice of a deceased voice actor for Cyberpunk 2077 , as in the automobile or medical industry.

Influencers also want to jump on the AI ​​bandwagon. A Spanish agency created an influencer using artificial intelligence. She has more than 120,000 followers on Instagram, which clearly didn't ask her to take a selfie to check if she was human. Aitana Lopez generates thousands of euros per month. An Instagram influencer with 120,000 subscribers brings in thousands of euros per month

The Clueless, a Spanish influencer agency, can rub its hands in view of the great success of its influencer created with AI. Aitana Lopez, who has had her own Instagram account since June, has 124,000 subscribers on Instagram. She has just over 6,000 followers on X and 2,000 on TikTok.

Aitana Lopez could bring in up to €10,000 per month with an average monthly income of around €3,000 according to Rubén Cruz, founder of The Clueless agency. To generate so much money, the AI ​​can count on its partnership with Big, of which it has become the muse, and its undressed photos published on Fanvue, an equivalent of OnlyFans.

No matter the occasion, the 'little black dress' never fails! 🖤 ​​This photo is not from today, but she wanted to share it with you 💋 What do you think? 😌 #HappyFriday pic.twitter.com/2sFJAEc47W
— Fitness_Aitana (@Fitness_Aitana) November 17, 2023 

The Clueless goes so far as to lend her own personality to Aitana , described as " a strong and determined woman, independent in her actions and generous in her desire to help others ". For those unfamiliar with AI or who don't look closely at Aitana's photos, it's hard to notice that she's not a human.

It must be said that design experts do everything to make it appear larger than life, particularly by integrating it into real environments. The company's other model, active for about two months, Maia Lima , is entitled to the same care. At the moment, she has 4,500 subscribers on Instagram.

The influencer agency began considering creating influencers “ so they don’t have to depend on other people who have egos, quirks, or are just looking to make a lot of money posing .” The Clueless also offers brands the opportunity to create their own AI model with a unique face and personality , like Aitana Lopez. This is enough to scare real influencers…