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this post was submitted on 28 Nov 2023
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That’s what really strikes me, even more than Teslas. I see legacy manufacturers complain about no one wanting EVs or they can’t build EVs for sufficient profit, and backsliding on their transition plans.
I have relatives working for legacy manufacturers and asked them: doesn’t this strike you as similar to the 1970s? Legacy manufacturers sticking to what they know and trying to convince themselves the world isn’t changing. That led to the rise of Toyota, Honda, etc, as world leaders. this time you have Hyundai/Kia quickly climbing the ladder from their start as a low cost alternative, to a market leader, maybe soon a volume leader. Will the legacy manufacturers suffer the same losses as they did in the 1970s?