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Automakers must build cheaper, smaller EVs to spur adoption, report says
(arstechnica.com)
This is a most excellent place for technology news and articles.
There's more than one way to skin a cat. The Chinese EV companies that have come up in the last few years use a diversity of business strategies, not all involving high margin SUVs. BYD's cars, for example, are spinoffs of its battery manufacturing business.
BYD was selling ICE vehicles up until March of 2022, and their current split is somewhere around 50/50 BEV/hybrid so they’re still not a full EV company. Their lineup is still being supported by their existing infrastructure, subsidized by the already established supply chains for ICE that they can incrementally cannibalize while building up the EV part of the company. It’s a good blueprint for legacy auto, but not for an EV startup. That is even before mentioning the very generous subsidies and incentives for electrification provided by the national, provincial, and city governments to producers and consumers. Not to say there is anything wrong with that, because I believe the US also needs that level of investment into electrification, but my point is that it’s not the same business model.
BYD also put lots of resources into electric buses. Anyway the point is that there's multiple game plans EV makers can follow, not only Tesla's.