1973
Apparently, Google's new AI-based search is quite honest.
(sh.itjust.works)
This is a most excellent place for technology news and articles.
But this phrase was intentionally about what they claim to not be.
It's a good approach when it's well intentioned, because instead of encouraging an action, it discourages one.
"Be a good person" dogma can be used to justify a lot of things. "Don't be an asshole" is much more limited in how it can be abused.