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Virgin Media 'fastest wi-fi' advert banned by watchdog
(www.bbc.com)
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this post was submitted on 13 Dec 2023
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If I had to guess I'd bet one of their competitors tipped the regulators off to this. Money may even have changed hands. Based on the article they do have the fasted minimum speed so it would not be wrong to say so.
That isn't the point. The article explains that Virgin intended it to mean they guarantee 30Mbps. But customers would interpret it to mean they have the guaranteed fastest speed.
The distinction is the specific 30Mbps guarantee vs actually being guaranteed fastest of any competitor.
I guess it is ambiguous what "fastest" means, so customers could be misled. Private infrastructure seems to always have these problems. Almost like a profit driven business can't have the customers best interests in mind.