Yeah I doubt it's much of that considering their crappy home brewed website without any type of real portal system. you literally have to email them a picture of your old bottle to get a refill. It's almost a WordPress website. Almost. I disagree that it makes sense. That's called overhead and should be figured into their operating costs. Otherwise I would expect customers that come in physically to do business to be charged a brick and mortar fee since I don't utilize that "feature". If it were my pharmacy I'd fire them like they deserve, but it's my partner's choice.