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TikTok sounds go silent as songs disappear from app
(www.independent.co.uk)
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TikTok videos have gone silent after vast number of songs were removed from the app.
Universal represents many of the world and TikTok’s biggest stars, such as Taylor Swift, Harry Styles and Adele.
A statement written as “an open letter to the artist and songwriter community” said: “TikTok proposed paying our artists and songwriters at a rate that is a fraction of the rate that similarly situated major social platforms pay.
“Today, as an indication of how little TikTok compensates artists and songwriters, despite its massive and growing user base, rapidly rising advertising revenue and increasing reliance on music-based content, TikTok accounts for only about 1% of our total revenue.
A statement from TikTok said: “It is sad and disappointing that Universal Music Group has put their own greed above the interests of their artists and songwriters.
“Despite Universal‘s false narrative and rhetoric, the fact is they have chosen to walk away from the powerful support of a platform with well over a billion users that serves as a free promotional and discovery vehicle for their talent.
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