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Apple refuses to relax its iron grip on iPhones in Europe
(www.zdnet.com)
This is a most excellent place for technology news and articles.
What makes you think mechanism that is used to install applications from Apple store can't be equally exploited as the mechanism that's used to install applications from a file? It's the same mechanism.
I'm not saying it can't, but the attack surface is significantly reduced.
I disagree. If anything Apple failing to detect new kind of malware and approving malicious application is easier route. Simply because people see the description and trust the source infinitely and click install.