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this post was submitted on 24 Jul 2023
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Remember why Ray Kroc wanted McDonald's... because of the name/brand. Anybody could make a hamburger/shake shop or shack but he had to have the name because the name was a seller.
Nobody thinks X is cool other than Elon musk and him switching to it is another signifier of how uncool Twitter has become. Every little thing adds to the flow of traffic to the exit.
It's like watching an episode of Beavis and Butt-Head where every single decision they make is a bad decision. And it's hilarious.