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Twitter Turning Into X Is Set to Kill Billions in Brand Value
(www.bnnbloomberg.ca)
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this post was submitted on 25 Jul 2023
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Technology
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TWTR had about 765M shares outstanding. I didn’t follow them throughout the entire run up to the Muskening, but it looked like they were averaging somewhere in the neighborhood of $35/share, meaning their valuation would be about $25-30B. I’m deliberately ignoring the fact that they went into the 60s and 70s for an extended period in 2021 because I’m not sure what was driving that apart from cheap money and higher online activity during covid.
I still think he overpaid by a factor of about 1.5.