924

Fewer people are using Elon Musk’s X as the platform struggles to attract and keep users, according to analysts (www.nbcnews.com)

submitted 8 months ago by Stopthatgirl7@lemmy.world to c/technology@lemmy.world

145 comments fedilink hide all child comments

Data from two research firms and figures published by Musk and X suggest a deteriorating situation for X by some metrics. Musk has marketed it as the world’s “town square,” but in number of users it continues to lag far behind social media rivals that focus on video, such as Instagram and TikTok.

In February, X had 27 million daily active users of its mobile app in the U.S., down 18% from a year earlier, according to Sensor Tower, a market intelligence firm based in San Francisco. The U.S. user base has been flat or down every month since November 2022, the first full month of Musk’s owning the app, and in total it’s down 23% since then, Sensor Tower said.

you are viewing a single comment's thread
view the rest of the comments

[-] hex_m_hell@slrpnk.net 9 points 8 months ago

Myspace existed for a really long time after it ceased to be relevant. It actually only ceased to be relevant after they lost all the music that had been uploaded. That's when independent musicians finally abandoned it, and it basically disappeared.

Reporting on "X" is what's keeping it alive, IMHO. Stop reporting on it and it will stop being used. Alternatively, if there's some major incident, that would probably be enough to finish it. It may eventually go bankrupt between now and then, but it's actually pretty useful for people wanting to spread nazi propaganda so the far right will probably keep pumping money in until it collapses.

[-] dragontamer@lemmy.world 3 points 8 months ago* (last edited 8 months ago)

Reporting on “X” is what’s keeping it alive, IMHO.

Nah. "X" had $Billions in cash from the buyout deal + loans. X will simply not fall until all that cash dries up, and they reach the end of their loans. Even then, Elon Musk can just command Tesla to buy a whole bunch of Twitter-advertisements to transfer money to Twitter/X and keep the party alive a bit longer.

I don't know how long it will last. But Elon Musk was over $200 Billion in assets when he bought the company. He's lost a ton of that money, but Elon Musk still has a long way to go before he runs out of options. It does seem like Musk's wealth is collapsing before our eyes however (their big bet on China / Gigafactory Shanghai looks like its about to go bad this quarter), but I don't expect X to fall until after Elon Musk runs out of money.

There's a lot of money that needs to be deflated / lost before this whole thing collapses. But like gravity, it should be inevitable. No one can lie, steal, and cheat money forever and get away with it IMO, eventually people catch on. But it can last for more decades than people expect.

this post was submitted on 23 Mar 2024

924 points (97.4% liked)

Technology

59583 readers

2245 users here now

This is a most excellent place for technology news and articles.

Our Rules

Follow the lemmy.world rules.
Only tech related content.
Be excellent to each another!
Mod approved content bots can post up to 10 articles per day.
Threads asking for personal tech support may be deleted.
Politics threads may be removed.
No memes allowed as posts, OK to post as comments.
Only approved bots from the list below, to ask if your bot can be added please contact us.
Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago

MODERATORS