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The Fall of Stack Overflow
(observablehq.com)
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I'm not who you were speaking to, but back when I used to read it occasionally, the stack overflow blog repeatedly mentioned that the vast majority of its traffic comes from Google. If the vast majority of your traffic comes from Google and then your traffic quantity changes dramatically, it's reasonable to look to the source of your traffic.
Thank you for doing my work for me. It's just Occam's razor.