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this post was submitted on 30 Jul 2023
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Technology
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Part of me wants to believe that this won’t be abused and it’ll actually make the web better. The other part of me knows better.
They could, theoretically, implement this on a way that just changes the pay structure for ad impressions but I think that all that will do is incentivize website owners using Google ads to block or nag “non-compliant” users… but here’s hoping they don’t abuse it I guess because there’s basically nothing we can do to change it once it’s out there. Genies out and all that
They outright said in their own press release it's primarily to increase ad visibility by breaking ad blockers.
There's no scenario where this makes the web better
The irony is that I wasn't that against ads until they got super intrusive and started causing performance issues and breaking web pages. And of course the privacy problems with tracking cookies. But yeah, fuck all ads now, and fuck Google for trying to wring as much ad revenue out of me as possible. I switched to Firefox with uBlock.
Most of the time, it's not the ads that bother me. Instead, it's the sale of my personal info, autoplaying videos, and possible risk of malware that bothers me if I turn my ad-blocker off. I've tried several times to find a "fair" ad-blocker.