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Google to start permanently deleting users’ location history
(www.theguardian.com)
This is a most excellent place for technology news and articles.
They probably realized it's not profitable because 90% of a user's visits are home, work, store... wash rinse repeat day in and day out. They can probably get more meaningful data from the person through their other various tracking methods.
That’s a bingo. What you buy at the store is way more valuable than “Ring went to Kroger, again.” So let’s buy a coupon clip app and get your info that way.