This agenda of personal responsibility is exactly what keeps us from holding the true guilty parties accountable.

I think it's the opposite. It's the agenda of "it's someone else's problem" is what's holding us back. It's almost a classic case of the prisoners dilemma where individuals (both people and corporations) make the decision that is less favorable for everyone overall because they are afraid of what happens if they make the best decision and no one else does.

We all have a responsibility, and if we individuals all start making better choices, then some corporations will cater to that, and it can snowball.

It's not an either or scenario. It's if we want to get there fast, which we need to, everyone rushing there right now is the best...while waiting around for others to solve the problem will not get us there fast enough.