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Reddit CEO Steve Huffman has hinted that in future some subreddits could be paywalled, as the company seeks to devise new sources of income.

He suggested that the company might experiment with paywalled subreddits as it looks to monetize new features. “I think the existing, altruistic, free version of Reddit will continue to exist and grow and thrive just the way it has,” Huffman said. “But now we will unlock the door for new use cases, new types of subreddits that can be built that may have exclusive content or private areas, things of that nature.”

This is another move likely to anger Redditors. While the platform is a commercial enterprise, its value derives almost entirely from freely offered user content. That means Redditors feel at least some sense of ownership in a community endeavour, so the company needs to tread carefully when it comes to monetization at user expense.

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[-] vxx@lemmy.world 45 points 4 months ago

Porn, they're going to monetise it.

I always wondered when they will do it. They have the set up.

[-] RagingRobot@lemmy.world 19 points 4 months ago

So they will make money of people's nudes and they will still expect them to post them for free?

Or maybe they will share it with users? but still this isn't good for actual communities.

[-] Ilovethebomb@lemm.ee 6 points 4 months ago

Why do you think it would work like that? Why would anyone post content under that model?

[-] kava@lemmy.world 5 points 4 months ago

I'm guessing there will be some compensation. Something like the streaming model. Company makes $ and gives a cut to user. The most popular ones can make quite a bit. I believe Twitter does this now too if I'm not mistaken. You can get paid based on total impressions to your post

[-] seaQueue@lemmy.world 11 points 4 months ago

Yup, this is going to be their first stop

this post was submitted on 07 Aug 2024
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