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After charger, Apple removes USB-C cable from the box
(www.gizmochina.com)
This is a most excellent place for technology news and articles.
Frankly, I don't see much of a problem with this.
They'll sell the "Apple" charging cable for $40 or something fucking insane, but as long as you can buy and use a normal USB-C cable that does exactly the same thing, go for it.
Of course being Apple, they will probably void the warranty or add an identifier to their cables so that nothing else works. In that case, I hope the EU bankrupts them completely.