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Google is testing verified checkmarks in search
(www.theverge.com)
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How much will it affect ranking in the search algorithm? When will they announce the asking price? What about legitimate sites that cannot pony up that inevitable price?
Call me conspiratorial but this seems like a way to further subjugate civil society to cooperate society. . “Oh well, they couldn’t make a profit to pay for the blue check, so they’re not legitimate”
Can't affect the ranking in the EU as that would be considered advertising. But it will drive more clicks anyway