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this post was submitted on 03 Nov 2024
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It wasn't even a business, it was just a huge purchase of tshirts for marketing, apparently, right at the beginning of their startup. Like, I have no idea why you would think distributing t-shirts would build your search engine's business, let alone doing it when you're trying to get your technology sorted out and running.
"Hey, neat shirt, what's Kagi?"
"Why, it's a search engine you pay for that searches other search engines and aggregates the results for you!"
"For realz, where has this been all my life?!? Sign me up, my brother!"
https://blog.kagi.com/celebrating-20k
like... why
That's hilarious.