As we know, capital co-opts everything, especially criticisms of capital.

Homeopathy went out of favour once germ theory was established. From what I gather it was more or less dormant for a hundred years, then came back with the 1960s/70s counterculture movement and scepticism of modern pharmaceuticals. From then on it was turned into a huge (grift) industry of its own.

Germans also love anthroposophic remedies, which originated from a guy who would have been a Nazi had he only lived a bit longer.