I feel like it is asking for a lot of personal information just to claim this. Not feeling that it is worth it
If it means Galen Weston Jr loses a tiny bit of money, it's worth it IMO. I'd be petty enough to spend $50 if it means Loblaws had to send me $25.
But for real, it's a class action lawsuit claim for compensation so I'm not really surprised it asks for identifying information
The real money is in the data we generate along the way.
As someone from a different continent, I feel there's a story here that we're missing out on.
EDIT: Oh, price fixing. I didn't expect that.
The baby meat content of their bread was higher than the national average
Canada is run by oligopolies and all the major grocery stores colluded for years.
While the price-fixing allegations targeted other major grocers, including Sobeys, Walmart, Giant Tiger and Metro, only Loblaw and its parent company have agreed to a settlement. The others have denied the allegations.
Edit: I'm sure they still do, but they'll be more careful with bread.
Loblaws is notorious for this…
They have those e-ink pricing labels now. They can't legally do surge pricing (yet), buy what they have been testing on some products is setting the price high, and then daily its a different sales price.
When I go for the same soymilk product I never know if it's going to be $8.50 or $3.50, or anywhere in between. Regular price is set at $9ish.
I just leave if its high and go to Walmart nextdoor, where its $5 every day
As soon as I saw them switching to the digital labels I was like - yup here we go. Do you know they're legally blocked to change prices throughout the day? It would be difficult to achieve since the label has to match what the cash register shows. That would be easy to handle if they are sure all customers have exited the store prior to changing the prices.
I feel like there was a different settlement for something very very similar in the not too distant past. I distinctly remember getting a prepaid credit card for like $50 or something as the settlement. I am pretty sure it was Loblaws too, but maybe it was Sobeys. Am I dreaming or does anyone else remember this?
There was, but you're still eligible to claim:

Thanks, you're the hero the bread-buying public deserves.
How on earth am I supposed to know the bread I bought 5+ years ago?
have you bought bread within the past 20 years? yes? at some point in those past 20 years did you buy bread from one of the many owned Loblaw chains? probably, so you're eligible.
Pretty much every Canadian did. So the payout from $500mil across like 20 years worth of Canadians...I imagine it's going to be less than the $25 gift card they gave previously. but meh, free money is free money.
Did you buy bread products in the twenty year period from Loblaws? That should be easier to answer. It's not like they're asking for you to have kept paperwork.
If you bought groceries from any of their stores there's a good chance you did.

Have you purchased bread from the chain? Maybe (no the answer is yes).
It asks specifically what bread I bought, and I don't remember.
It asks for the most recent bread purchase. Technically, it doesnt even have to be from the Loblaws family, although I don't know if putting anything else would disqualify you. It also doesn't say prior to 2022, so what you bought in the last week would also be correct. That makes it easier to answer, I suppose.
I simply said I do not remember, after the boycott started I started making bread.
Sir, I would like to buy your bread. I need 50000 units until Tuesday, can you manage?
You just go through your receipt archive and pick through 20 years of receipts.
I personally have a domain name so I created an email address bread@reannlegge.ca. It is a sad attempt to mock the boat.
He he mock the boat...
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