Search engines have been becoming increasingly useless for years at this point as SEO gentrification runs rampant and more content moves behind walled gardens like Discord and anything that requires a subscription. Not to mention that Google enshittifies just like everything else. The amount of overly verbose garbage I have to trek through just to not get an answer to my query is far too high. God fucking help us now that AI can generate content, which will be even more garbage to sift through.

“Many of you may wonder how we have a search team that’s iterating and building all this new stuff and yet somehow, users are still not quite happy,” Raghavan reportedly said.

Their search has been getting worse and worse for a long time before the Reddit protest.

I can't trust a single thing that pops up on google because everything is auto generated blog spam

And regarding reddit, moderation keeps reddit at a good quality but if reddit takes away moderators tools and introduces more instructive ads it will become low quality and untrustworthy as well

Google as a search engine is more or less dead. I was only really using Google to search reddit. Now that I'm done with reddit... There goes Google.

The cynic in me sees a symbiotic relationship between Google and Reddit.

I started messing around on Reddit around 2007, but it felt like a firehose. Google's results covered what I was looking for to the extent that I didn't need a second source for most searches, and my job involved reading the AP wire, so I was decently covered on news with additional RSS feeds at home.

Fast forward a few years, and I'm noticing the pattern that most genuinely helpful information is coming from Reddit (as well as no longer being in a newsroom), so I join, and the experience is far better with subreddits (sorry, hipsters). It wasn't yet readily apparent that Reddit was not only getting better at being comprehensive, but Google was also getting worse.

In the late beforetimes, maybe 2019, Google became useful for searching Reddit and finding product information for items I already knew about. And nothing else. Even with coding questions, there are a lot of red herrings. Without Reddit results, I'd have noticed Google's search irrelevance far earlier.

I think it's a bold move for Google to present Perspectives as a new feature to improve user experience when really, it just makes it easier for them to present sponsored content in different formats. Astroturfed advertisments (fake "ordinary customer reviews," usually) have been a thing on social media for ages, especially on YouTube, and Perspectives is just giving Google a creative way to get eyeballs on those ads.

Using the Reddit implosion as a jumping off point is also clever, and I think it's evidence that Google doesn't plan on paying for API access next month, or ever. They don't want to take advantage of Reddit's data, they just want to take back the eyeballs that Reddit attracts.

(... not that Reddit was ever immune to astroturfing, of course, but I think strong community moderation made it better than YouTube, which doesn't give users much opportunity to get rid of fake reviews. Now that they have chased off a lot of mods and nerfed their tools, I expect the authenticity of Reddit product reviews to decrease dramatically).

The article starts with absolute non-news: To get results on reddit.com you should addd site:reddit.com to your search, not just Reddit.

Unfortunately, I think this is a disadvantage of the Fediverse when it comes to search: The "site:" operator won't work when searching for topics discussed e.g. on Lemmy since there is no common, general domain name.

Maybe that would be a great next step for a search-engine provider to be better: Add a new, flexible operator, like scope, and index the data of the fediverse or other distributed services for search. E.g. DIY Esp8266 camera activator scope:fediverse, scope:lemmy or maybe scope:diaspora

Too late. On the advice of another Lemmy thread, I started trying Kagi a couple weeks ago, for exactly this reason. I highly doubt I'll come back; it's been working great for me, and given how important search is to me both personally and professionally, it's easily, easily worth the price.

I add site names to searches all the time. For example, if you want medical information instead of advertisements for dick pills, you can add "site:nih.gov" to your search