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There's nothing wrong with preferring the Windows workflow.

100% - I was thinking more about adoption for gaming in relation to the article (which I should have been clearer about), but pre-installation is the #1 reason for the lack of general adoption. But I think if the perception of Linux was a little less intimidating, and some aspects were easier (NVIDIA drivers, I'm looking at you LOL), I think people putting together a new PC would have a much more difficult choice to make when flashing the pen drive :P

I think 5 or 6 years ago, I would agree with this. But I'm not talking about being comfortable with Windows, I'm talking about computers as a whole - a lot of younger people have grown up on app-based devices like iPads, deeply entrenched in "ecosystems". I've found myself in situations where when working with people younger than myself, I regularly find myself having to explain things as mundane as how files work since they're used to things like Google Drive. Sure, if you took someone with no computer experience and put a Linux and a Windows machine in front of them? I'm sure both have a similar learning curve, and maybe an arguably easier one for Linux. But realistically, when growing up surrounded by devices is now the norm, we can't really ignore the prior experience.

agreed - they really ruin it for everyone

Linux is easier if you're already comfortable with a computer. A lot of users wouldn't understand how to edit a config file / would be uncomfortable doing so, especially those who grew up with modern phones and apps. Even if a 30 second edit took 30 minutes in a GUI, lots of people will prefer the GUI.

Unfortunately most people find Windows / MacOS "just works". If Linux was that easy, adoption would be higher. I love my Arch setup but the average user would probably find it unusable LOL

unfortunately every time pricing isnt close or worse than USD it gets abused by steam gift resellers which is why they have to crack down :( lots of people were abusing it - i know people who would set their country to countries with favorable steam conversion rates for cheaper games