see, apples a hard one… i usually agree with breaking companies up, but most of apples value comes from their extremely tight integration. would that be possible if they were separate? i don’t know - i wouldn’t want to lose the value that i get from apple products

like, how would that work?

you’d usually split like hardware and software, but we have m series chips and macos working so damn well because they collaborated really closely

or iphone, mac, homepod? airdrop between devices, airplay, etc is pretty seamless and i’m not sure how well that’d work if they were separated… and again the m series chips are there because they planned for scaling up an iphone to mac size quite a while ago

retail maybe - that could be a good option, but honestly probably a drop in the ocean and wouldn’t solve anything

perhaps if they separated app store from the rest of apple, or music - like a services division? they’re not so tightly integrated (yet)

or perhaps they should just be separated and be made to deal with it - then we would hope they don’t get a bunch of shit business majors in to run them who don’t understand apple and want to make their turf as profitable as possible… but that always ends up happening eventuallly