They're still 1 company so it's very easy to avoid their products. I've only ever used 1 Apple product. Didn't like it so I never bought another one and had been enjoying the freedom of using whatever port I want ever since. Now I'm stuck with USB-C.
You say "1 company" like Apple doesn't create an enormous portion of all consumer electronics, and especially phones.
They're still 1 company so it's very easy to avoid their products. I've only ever used 1 Apple product. Didn't like it so I never bought another one and had been enjoying the freedom of using whatever port I want ever since. Now I'm stuck with USB-C.