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Pornhub has better rates than YouTube
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this post was submitted on 16 Jan 2025
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Does that just mean pornhub is more generous towards content creators than youtube?
youtube has in-player ads just like pornhub. However pornhub also has gif ads on the sides/top of site. Those gif ads can't be as well paid as the in-player ones. Probably at least half of pornhub ad money comes from in-player, (which youtube also has) but pornhub is paying 3x as much, not 2x.
And actually it's even worse bc YT has double in-player ads, PH only has single ones per vid.
I don't use the site, do they have premium accounts with content that's only accessible via those accounts? If so then they probably factor it into their decision-making for content payout. Like they know they gain X number of memberships per thousand views so they can factor it in as value that leads to memberships even when it's the content that's visible to non-members.